MintegralPhoena Pang Joins Mintegral as New VP of Sales & Operations to Drive Growth Across North and South America
Summary
Mintegral, a leading ad tech company, has appointed Phoena Pang as Vice President of Sales and Operations to drive growth in North and South America. Pang brings extensive experience from Google, Moloco, Vungle, and Chartboost, specializing in strategic partnerships and mobile advertising. Her role focuses on scaling go-to-market strategy, improving operational efficiency, and fostering partnerships to enhance value for advertisers and publishers.
The article also includes insights on why early metrics may not predict long-term performance, trends in entertainment app growth for 2026, and optimization strategies for CPI versus ROAS campaigns.
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