In September 2022, TikTok from ByteDance was the most downloaded mobile app in Southeast Asia with approximately 12.2 million installs, a 17.9% year-over-year increase. Indonesia accounted for 37.4% of downloads and Vietnam for 26.8%. CapCut, also from ByteDance, ranked second with nearly 10.5 million downloads, up 14% from September 2021, driven largely by Indonesia (46.4%) and Vietnam (20.7%).
Facebook, Shopee, and Messenger from Meta completed the top five. Data from Sensor Tower includes App Store and Google Play downloads for September 1, 2021 to September 30, 2022, excluding Apple and Google pre-installed apps and third-party Android stores. Estimates represent unique installs of all app versions (e.g., Facebook and Facebook Lite).
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