MintegralMintegral Third in Android Power & Volume Ranking, A New Record in AppsFlyer's Performance Index
Mintegral achieved top rankings in the latest AppsFlyer Performance Index 17, entering 362 charts. Notably, it secured 3rd place globally in Android Power and Volume rankings, behind only Google and Meta, and 6th globally in iOS Volume. In gaming, it reached 2nd in Volume on both Android and iOS, with strong performance in Casual, Sports, and Simulation genres.
For non-gaming, Mintegral ranked 5th globally in Volume on Android, with #2 in Entertainment, #3 in Utilities Volume, and #5 in Utilities Power. The company also debuted in the remarketing index, earning #7 in Volume and #8 in Power for non-gaming Android apps in APAC. Customer testimonials underscore its effectiveness: Chapters: Interactive Stories saw a 20% increase in user acquisition ROI, Pocket FM achieved a 20% monthly revenue boost, and AdOne's games attained 1.5x ROAS and top-two chart positions.
Mintegral continues to innovate with machine learning, launching a Day 7 Target ROAS model to support hybrid casual and non-gaming apps. These results reflect Mintegral's commitment to driving scalable growth and high-quality traffic for its clients.
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