Getting discovered on Instagram

Summary

This blog post provides comprehensive guidance on using hashtags and tags for business growth on Instagram. It outlines nine types of hashtags, including product/service, niche, community, events, location, daily, phrases, acronyms, and emojis. Tips include checking popularity, creating lists, adding new hashtags, and using Insights to track performance.

The post also explains how to create and promote a business-specific hashtag, and five ways to connect via tagging: tag customers, encourage tags, partner with businesses, create a location tag, and avoid spamming. The goal is to increase discoverability and community engagement.